Analysis - Paths
With Apxor’s Path Analysis visualize user flows in the app. You can check the paths that users took before uninstall, activation, conversion, feature discovery or drop offs.
The sunburst style view helps you know how users are exploring the app. Additionally, get to know the number of users who move from one step to another in a selected path when you hover or click on any flow.
Narrowing down users
Start by selecting the kind of paths you want to analyse. You can choose to see the paths that have been taken by a minimum of “x” users. By default, the paths taken by at least 10 users are shown.
You can also select the number of steps you want to see in the path. By default, it is set to 5 events.
Now you can apply user or session property filters to narrow down the paths you want to analyse.
Example: You can take a look at users who have downloaded the app from a Youtube advertisement (User property) and are on 4G network (Session Property).
You can now choose a From Event or a To event. For example: Paths from Start Practice or Paths to App Uninstall etc.
Now, choose any event properties that you wish to apply here.
Example: Paths taken by users who started practice with a Hindustani music lesson.
You can also narrow down the user paths by the day of user journey by checking the Day Filer box and selecting a day range.
Example: Paths taken by Day 0 to Day 7 users in the app before uninstall.
Now just click on submit to be able to visualise the paths according to your Selected conditions.